Guided Wealth Portfolios: Digital Investing With a Real Advisor
Guided Wealth Portfolios pairs a personal advisor with a digital investing platform. A $5,000-minimum entry point into working with Sporos. Open your account online.
Through our Guided Wealth Portfolios (GWP) investment platform, you get our experience and expertise with the added convenience and transparency of a digital investing solution where you have the ability to view and update your accounts at any time.
Start Your Custom Proposal →A Personal Advisor, Backed by Technology
Most digital investing solutions don't include a direct, personal relationship with a financial advisor unless you have a substantial amount to invest. GWP is different. You get a personal advisor dedicated to you and your financial goals, paired with an online platform you can review and adjust any time. All you need to get started is $5,000, whether the goal is retirement, a major purchase, or general investing.
Think of GWP as the entry point to working with Sporos. Many families start here and move into full-service planning as their situation grows more complex.
You Stay in the Driver's Seat
Your investment-allocation track is based on your risk preferences, specific financial goals, and the time frame for those goals. You can review your account and adjust the details at any time through your Account View investment portal. You'll receive regular email updates on market conditions, and your advisor provides ongoing monitoring to ensure your account continues to reflect your goals and preferences.
What You Get
With GWP you have a personal advisor on your account, a professionally designed portfolio matched to your goals, and ongoing management that keeps it on track and tax-aware. In practice, that means:
- A real advisor. Your advisor helps you choose the right portfolio for your situation and stays available as your life and goals change.
- Professional portfolio design. The model portfolios are built and managed by LPL Research. Our role is helping you pick the right one and adjusting course when life changes.
- Ongoing, tax-aware management. Your portfolio is monitored and kept on track as markets move, and managed tax-efficiently on your behalf. The mechanics run behind the scenes, so you get the benefit without managing it yourself.
Five Steps to Open Your Account
Step 1: Receive your secure link
To get started, you'll receive a link to a secure online portal where you'll start your GWP investment journey. Begin here.
Step 2: Answer a few questions
You'll answer a few questions in the online portal about your goals and risk preferences. Generally, the longer you have until reaching your goal (e.g., when you want to use the funds for their intended purpose), the more aggressive your investment strategy should be.
Step 3: Receive your custom proposal
You'll receive your custom proposal via email.
Step 4: Fund your account
You can fund your new GWP account from your bank account or an IRA account rollover.
Step 5: Sign and you're invested
Sign your digital enrollment documents via eSignature, and let GWP do the rest. After your account is complete, you'll receive an email from our partner LPL Financial to set up Account View, where you can see your statements and edit your account details. In most cases, you'll be able to complete your GWP account opening online using eSignature technology. Additional steps may be needed depending on how you fund your account.
$5,000 minimum to start. No commitment to receive a proposal.
Frequently Asked Questions
Who is GWP a good fit for?
GWP is designed for people who want a diversified, professionally-designed investment portfolio with a real financial advisor available for questions, but who don't necessarily need full-service wealth management today. Common fits: people getting started building wealth, people consolidating an old 401(k) or IRA, and people who like the idea of an automated portfolio with a human advisor in the background.
What's the minimum to start?
$5,000.
Who manages the portfolios?
LPL Research designs the model portfolios that GWP uses. Sporos doesn't manage the portfolios; we help you select the right one for your goals and risk preferences and provide ongoing advice as your life changes. The disclosures at the bottom of this page have the full detail.
What does it cost?
You'll be charged a quarterly account fee, plus underlying investment fees and expenses (the ETFs in the portfolio have their own internal expense ratios) and certain miscellaneous fees. Your custom proposal will lay out the specifics for your situation before you fund the account.
How is GWP different from a robo-advisor?
Most robo-advisors don't include access to a financial advisor unless you reach a substantial account size. GWP includes that advisor relationship from the start. You get the convenience of a digital investing platform plus the option to talk through your situation with a real person.
Can I roll over an IRA or old 401(k) into GWP?
Yes. The five-step onboarding flow supports funding from a bank account or via an IRA / 401(k) rollover. Rollovers may take additional time depending on the source institution.
Is the portfolio managed tax-efficiently?
Yes. The platform manages the accounts with tax in mind on an ongoing basis, working to reduce the tax drag of moves. It runs automatically, behind the scenes, so you get the benefit without managing it yourself.
Can I update my account or change my goals later?
Yes, that's the point of the Account View portal. You can review your account and adjust your goals at any time. Your advisor will help determine if your GWP portfolio remains the right fit when your situation changes.
Guided Wealth Portfolios (GWP) is a centrally managed investment program sponsored by LPL Financial LLC (LPL). GWP generates investment recommendations based upon model portfolios constructed by LPL. If you are receiving advisory services in GWP from a separately registered investment advisor firm other than LPL, LPL is not an affiliate of such advisor. LPL investment advisors are registered with the U.S. Securities and Exchange Commission, and LPL is also a Member FINRA/SIPC.
All investing involves risk including loss of principal. No strategy assures success or protects against loss. There is no guarantee that a diversified portfolio will enhance overall returns or outperform a non-diversified portfolio. Diversification does not protect against market risk.
References to tax strategies that the GWP service investment management considers in managing accounts should not be confused with tax advice. LPL Financial does not provide tax advice. Clients should consult with their personal tax advisors regarding the tax consequences of investing.
Rebalancing a portfolio may cause investors to incur tax liabilities and/or transaction costs and does not assure a profit or protect against a loss.
An investment in exchange-traded funds (ETFs), structured as a mutual fund or unit investment trust, involves the risk of losing money. An investment in ETFs involves additional risks such as non-diversification, price volatility, competitive industry pressure, international political and economic developments, possible trading halts, and index tracking errors.
Securities and advisory services offered through LPL Financial (LPL), a registered investment advisor and broker-dealer (member FINRA/SIPC).